Aspire Digital

Why UX Matters.

Before diving into why UX design is so important, we need to explain what UX is. It is short for the term “user experience,” which describes how a user feels and reacts when using a product or system. When a user enters a website, they want to feel intrigued and motivated, right? Well, UX design […]

UX vs. UI Design

It is a common misunderstanding that UX and UI design are the same thing. They are actually two completely different terms that tend to be falsely interchanged. Today, we are living in a world of design and development, and it is vital to know the difference between the two terms. Here is an explanation to […]

Convert your web traffic like the experts

Recent studies in the US have shown the average conversion rate of visitor to goal is generally accepted to be about 2.3% depending on industry. However, converting at 2-3 times that is possible if certain tactics are employed.