What You Need To Know About The AMP Project
Let’s be honest, if the mobile site you’ve clicked on takes too long to load, you’re more likely to click off the site completely. Unfortunately, 75% of websites take 10 or more seconds to load, which makes it more likely for users to abandon those slow sites. Other factors that increase abandonment of a site […]
Digital Marketing For A Successful Startup
‘Setting up a company in Ireland’ is a popular search term in Google, and according to the Journal, ‘61 new companies were formed every day’ in 2017. That’s a considerable amount, so why haven’t we heard about the overwhelming majority of them? Mainly because they barely tick over, which certainly wasn’t their ambitions when they […]
The Ongoing Importance of 'Email Marketing'
Email Marketing should be an essential element of your Digital Strategy. With the advances in technology and subsequent growth of social media, search engine optimisation and mobile marketing you could be forgiven for thinking that ‘old fashioned’ methods of marketing such as email marketing have become more and more redundant, right? Well think again!!! Email […]
Tips to Create a Successful Facebook Ad Campaign
According to Facebook founder Mark Zuckerberg, “the Facebook community is now officially 2 billion people!”. Regardless of whatever way you want to look at those numbers what this does mean is that when it comes to advertising, there is no company in the world with more information about its users than Facebook. It remains the […]
How Social Media can be used to grow business
If you’re looking for a good Case Study of how a business used social media to deliver real results this article from the Irish Independent is worth a read. If you don’t have time to read the full article we have highlighted the key ‘take-aways’ from this article which shows some simple things that any […]
What are Keywords and why are they so important for online marketing?
What do you do when you are searching for something online? You type a word (or a few words) into the Google search box. Based on the words you enter, Google will present you with what it believes are the most relevant Results or ‘links’ to website pages that address your needs. The website pages […]
How Social Media Can Be Used To Grow Business
If you’re looking for a good Case Study of how a business used social media to deliver real results this article from the Irish Independent is worth a read: http://bit.ly/1AcMka1 If you don’t have time to read the full article we have highlighted the key ‘take-aways’ from this article which shows some simple things that […]
5 Digital Marketing lessons from Airbnb
If you’re interested in learning about how AirBnB managed to achieve in 4 years what it took Hilton Hotels 93 years to achieve, we would recommend this article from the People Per Hour blog: http://bit.ly/1Ua0amQ For those of you that don’t have the time to read the full article, here are the 5 ‘take-aways’ of […]
How to build trust with Google and rank well for your Key Words
Our friends at Social Media Week have written a nice article about the way in which you build trust with Google and they highlight all of the things you need to do, both on your own website and off-site. Here is a link to the article: If you’re too busy to read it, here are […]
Don’t try to improve your Search ranking by conning Google
We all want to appear in one of those coveted first three places in Google when someone searches for that key word relating to what we sell. Pound for Pound it’s the best source of traffic you can get because anything you can get for free is good value! But there are rules to be […]